Insights

An Introduction to Insights

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As healthcare professionals (HCPs) face increasing clinical pressures and growing volumes of digital information, delivering high-quality medical education that is both accessible and impactful has never been more important. In an increasingly crowded digital landscape, educational providers and industry partners must not only reach the right audience, but also ensure content is engaging, practical, and capable of supporting real-world clinical decision-making. We spoke with Chloe Prince, Director of Strategic Accounts at touchMEDICAL, about the importance of meaningful medical education, the evolving ways HCPs consume content, and how pharma companies and agencies can help ensure educational initiatives reach busy clinicians while delivering valuable and practical learning experiences. In this Q&A, Chloe shares her perspectives on trust, omnichannel engagement, and what makes educational content truly resonate with today’s HCP audience.

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Following the Alliance 2026 Annual Conference in Atlanta, GA, USA earlier this year, Joel Turner, Head of Outcomes and Data Insights at Touch Medical Media, shares his perspective on the evolving role of outcomes measurement, why it matters more than ever and his key takeaways from this year’s discussions.

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In this Q&A, we speak with Judah Issa, Medical Director at touchIME, as she shares her perspectives on the medical director role, the skills that drive success, and why the fast-paced, thought-provoking nature of CME continues to inspire her.

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This year marked the launch of our Future Leaders programmes, celebrating the rising stars across our 10 therapy areas.

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Celebrating our longstanding relationships with medical societies around the world by sharing some of the Presidential Q&As we have collaborated on this year.

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In this episode, Nicky speaks with Prof. Georgina Ellison-Hughes from King’s College London about the groundbreaking field of senolytics and their potential to advance the treatment of age-related diseases. From understanding the science behind cellular senescence to how senolytic drugs work and what early clinical trials reveal, this episode explores an exciting frontier in longevity medicine.

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In this episode of Visionary Voices, we welcome Associate Professor Grace Vincent from CQUniversity’s Appleton Institute. A leading expert on sleep and shift work, Grace explores how disrupted sleep affects physician health in both the short and long term, as well as its impact on safety and performance. We also discuss what this means for patient outcomes and share practical strategies to manage sleep loss.

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In this episode, Tammy Gibbs, Managing Director at touchIME, joins us to talk about the growing importance of including patient stories and perspectives in educational content.

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In this episode, we explore the future of continuing medical education (CME) with the team behind touchIME.

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2021 marks a decade since annual MedComms Day began to celebrate all things MedComms, giving an insight into Medical​ Communications companies and people all over the world. We asked Head of Audience Outreach, Joel Turner, some questions about why medcomms matters and what the future holds.

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